Tableau Software Inc (DATA), Qlik Technologies Inc (QLIK), and Demandware Inc (DWRE) compete with larger software providers like IBM Corp (IBM), Microsoft Corp (MSFT), and SAP SE (SAP).
E-commerce software spending in the U.S. will nearly double by 2019, with larger companies spending $2.09 billion, up from $1.204 billion in 2014. That is a 12% compound annual growth rate. Spending on related implementation and maintenance services will rise to $9.78 billion in 2019 from $5.12 billion in 2014.
Outsourcing to vendors will also increase. The niche of advanced and predictive analytics is seen rising to $3.4 billion in 2018 from the calculated $2.2 billion in 2013. The cyber security market reached $75 billion in 2015, and it is projected to grow 9.8% annually to 2020, or $170 billion.
Global big-data has been growing by 18.55% from annual revenue of $14.26 billion in 2014. Deploying various vehicles and linking tools, software technologies and services may reach $23.76 billion in 2016. The broader support industry may have tapped $50.1 billion in 2015, according to research reports. Software and hardware tools continue to match intuitive and user-friendly interfaces.
Microsoft will release a new customer-relationship management product during the second quarter this year. The new features will include intelligence hosting within three main paths: dynamics online update, dynamic marketing, and social engagement. MSFT acquired FieldOne Systems LLC and Adxstudio Inc, so bringing in field technology and community data, respectively.